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Welcome to www.studymedia.org |
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KEY MEDIA CONCEPTS
Genre Reading the Media Exam Advice
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Welcome to studymedia.org. This site is
primarily designed for students of A Level Media Studies at Loreto
Grammar School, Omagh, Northern Ireland. However, anyone interested in
the subject is welcome to browse the site and hopefully you will find
some topics of interest to you. Essentially, this site is a tool
to enable students independent learning by providing information that will be of
use to their studies of the media. The section on the left will provide
information and links that will help students understand different
aspects of the A Level syllabus at both As and the full A Level.
What is Media Studies?
Essentially, Media Studies is about examining the role of the media industry as the main communicator in modern society. This media is the major source of many of the stereotypes, values, conventions and norms that help to construct our everyday lives. It quite often operates without our conscious knowledge and we find it everywhere. Think about how it 'intrudes' on your activities; having breakfast whilst listening to the radio or watching television, going to school listening to your i-pod or mp3 player, reading the latest celebrity gossip in the canteen, catching up with the news in the local paper, looking for a bargain in the latest advertising campaigns, going to the cinema to see the latest blockbuster and back home to your living room and the television again. That is why the media is such an important academic topic for study in modern society The media industry is one of the largest employers in the world and is an interesting area to seek out a new career. We want to examine and focus on the relationships between the media and its audiences and employ the key concepts of Representation, Genre, Narrative, Institutions, Ideologies and Values and Audience as our analytical categories. Students can use the following e-mail address if they need further help with a topic or wish to send work for marking or advice on their coursework: mccabepaul@btinternet.co.uk
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